LaROK is a contemporary collection, based on the concept of highly styled, fashion-oriented items. LaROK was launched in the fall of 2004 by Koral Industries, which also launched the 7 for all mankind brand.
LaROK is designed collaboratively, with young designers Jenna Wilson and Cary Vaughan spearheading the creative directions. The end result is a perfect balance of streetwise femininity; with a great deal of attention paid to fit the function. As Jenna notes; “we try and enhance the experience of wearing the garment, we love to add functional details so a girl can style the item herself, and wear it several different ways” Cary adds, “we like to imagine where the girl is going and what details she might appreciate; for example in our outerwear we make sure the pockets are big enough for an I-pod…we have pants with tabs that adjust the length, so a girl can rock them long with heels or short with sneakers.”
LaRok is sold at Saks Fifth Avenue. Check out this strapless dress by LaRok sold at Saks Fifth Avenue. It's called "Sweet Martini" dress. It is on sale for $106.79.
Saks Designer Sale. We've Taken Up To 60% Off Women's, Men's and Kid's Styles. Shop now for best selection! Sale runs 12.27.09–1.6.10.
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